Miracles
Marcelo Miracles is a Paris-based streetwear brand originating from Russia. With this fashion campaign containing various video & photo assets, Gleb Bondarenko wants to position Marcelo Miracles in the French fashion market and set new standards.
Gleb Bondarenko directed a photo & video campaign containing 12 videos shot in a 16mm film camera, 50 creative images, a video campaign, and e-commerce. All the assets are now used across multiple communication channels of Marcelo Miracles.
The campaign not only revitalized Marcelo Miracles' brand identity but also solidified its place in the international streetwear market, driving increased awareness and setting new standards for the brand's future campaigns.
A one-of-a-kind fashion campaign for Marcelo Miracles that fully visualized the brand's Spring/Summer 2024 collection drop.