Father's Day
Birth Productions invited Gleb Bondarenko to create add-on videos for the Father’s Day Guerlain video campaign directed by Barbara Anastacio.
In this campaign, we revisit the adage “Like father, like son” with a fresh, intimate lens. In a conversational piece, we explore transmission, traditions, memories, and scent, embracing the many dimensions of fatherhood and how fathers shape our lives. At the heart of our conversation is the importance of Guerlain’s legacy in passing on from one generation to the next. A legacy that transcends time itself.